About us

It doesn’t matter if you binge on food once a week or multiple times a day. It doesn’t matter if you are overweight, underweight or normal weight. If you find yourself uncontrollable around food, you are in the right place. We can help you. We’ve written two successful book(s) on overcoming disordered eating and we’ve been coaching recovery since 2008.

In short

  • We specialise in coaching people to end their struggle with binge eating, overeating and bulimia. We help them get off the roller-coaster of guilt, shame and food obsession. We help them make peace with food and end body weight fluctuations.
  •  We have a high recovery success rate. Our books are some of the best reviewed books within their field with an incredible 96% approval rating on Amazon.com.
  • Over the past 10 years we have helped thousands of people recover. From the diversity of people and recoveries we have witnessed over the past few years, we believe that without a doubt no one is beyond help and that there is no such thing as being too weak or too broken for recovery.
  • We believe our unique approach to treatment is at the forefront of a groundbreaking revolution in eating disorder recovery. We focus on simplepracticaleasy to follow steps that have been proven to work (we love science based studies).

Why people come to us for coaching

We speak from experience. We are best selling authors. We are endorsed by University Professors, Eating Disorders Specialists and Doctors. We have been featured in many leading publications, including Psychology Today, The Telegraph, and have been referenced in other leading Eating disorder books about recovery.

You’re not just another client: Binge Code Coaching is a highly personal service. You get your own personal coach, a real human who will be there for you from start to finish. Your coach will guide you gently, with kindness, compassion and understanding, step by step, towards a full recovery. Each of our Binge Code Coaches are knowledgeable, dedicated and passionate about what they do.

We know what we are talking about, because we have been there too: Not only are all our coaches highly experienced, all of our coaches have suffered with eating disorders first hand and have fully recovered. They understand the pain, the loneliness, the challenges, the struggles, because they’ve been there too. There is no-one more experienced or better to have in your corner.

We teach you valuable skills you need for life-long freedom: The end goal of Binge Code Coaching is to teach you the skills for lifelong recovery. Think of us as training wheels on a bicycle. After a while, once you get back in balance and build your confidence you will no longer need our support.

Our service is 100% private and discreet: We take your privacy seriously. We will not send anything to your home address. The words “Bulimia” “Binge Eating” or “Eating Disorders” will not appear on credit card/ paypal statements.

A word from our founder

Ali Kerr
  • Founder of BingeCode.com
  • Best-selling Author of “The Binge Code” and “The Bulimia Help Method”

Hi there,

I am delighted to have you here. My name is Ali Kerr and I suffered from both bulimia nervosa and binge eating over a period of 10 years. At its worst, I was binge/purging over 10 times a day and feared for my life.

Recovery for me was a challenge.

Real help was hard to find.

Everywhere I turned people told me recovery would be a “life-long battle.”

Frustrated, I took matters into my own hands and spent 15 months researching testing and questioning everything that was known about binge eating disorder and bulimia nervosa.

During my journey to recovery, I learned a great deal about biochemistry, nutrition and the mind-body connection.

I documented my findings in my books The Binge Code and The Bulimia Help Method. To date they are amongst the best-reviewed, best-selling eating disorder recovery books on Amazon and are recommended by experts, doctors, and eating disorder charities.

Now, as a Nutritional Therapist, I spend my days coaching clients from all around the world.

I want to tell you that you can fully recover from bulimia or binge eating disorder. As in 100% full recovery. Food can become just-food. And you can get your life back – completely free from any disordered eating issues.

The problem is that many of us are not getting the support we desperately need for recovery. Without a system of support and accountability in place, it’s very difficult to maintain the consistent effort necessary to overcome binge eating and bulimia.

That’s why I created The Binge Code Coaching platform.

All our coaches are hand-picked, highly qualified, and have personal first-hand experience with disordered eating.

In fact, many of them have recovered using our programs in the past, only to come work with us a few years later!

Our mission is to cut through the confusion and provide you with simple, practical strategies that have been proven to work.

Throughout this process, your coach will be with you, by your side, showing you exactly what you need to do to achieve lifelong food freedom. 

When you talk with your coach, you can expect real, honest, and actionable advice on how to remove what’s standing in your way.

When you have someone right there by your side guiding you through one of the hardest challenges of your life, you then have a fast track to success.

It takes time and dedication, but please believe me when I say you can achieve a full 100% recovery.

It is never too late to take your life back, to regain your healthy metabolism and an ability to be ‘normal’ around food again without binging or purging or feeling the need to eat everything and anything in sight.

The most amazing people I have met are those who have known suffering, hardship, struggle, loss, and have found their way out of the depths and kept focus on what is most important to them. In recovery you will discover the amazing person you are without the shackles of ED.

Recovery is so worth it, but mostly I want you to know that YOU are worth it.

Our Values

  • This is YOUR coaching. Your coach will cater to your individual needs, to find the best strategies that work for you.
  • Your coach will guide you only at a pace and speed that is right for you.
  • We focus on providing you with practical, sensible, proven strategies that work.
  • You and your coach will work together to apply changes to your life that will make a REAL positive difference.
  • We understand that no two recovery journeys are alike. Your progress will not be compared against others. You will not be judged for any set backs or relapses (besides we know setbacks are an important part of the recovery journey).
  • Your coach will not treat you as though you are weak, faulty or broken in any way (because your not).
  • Your coach will not blame you, your past, nor your family for your eating disorder (it’s not your fault!).

What you won’t find here

  • No guilt, shaming, or judging.
  • No forcing you do to ANYTHING against your will. Ever.
  • No tricks to make you eat more or gain weight.
  • No strict diet plans.
  • No wishy washy fluffy stuff that doesn’t really work (this is a nonsense free zone)

Once you are onboard with coaching you can expect to:

  • Work with someone who seeks to understand your situation and then gives sound recovery advice.
  • Be in a safe environment free from judgement, were you feel comfortable expressing your honest thoughts and feelings.
  • Receive a service that’s efficient, productive, and professional.
  • Have confidentiality maintained at all times.
  • Maintain regular contact with your coach.

Here are some typical outcomes you can expect:

  • To end your struggle with binge eating, overeating and bulimia.
  • To get off the roller-coaster of guilt, shame and food obsession.
  • To feel calm and in control around food.
  • To end body weight fluctuations.
  • To boost well-being and self esteem.
  • To have no desire or cravings to binge on food.

And we expect you to:

  • Be serious about wanting to recover.
  • Be prepared to make significant changes to your lifestyle.
  • Be honest with us (if you have a relapse we really want to know about it!)
  • Provide feedback, both good and bad.

What shall I do next?

1. Sign up for Our Free Course

1. You can sign up for our Free “3 Pillars to End Binge Eating” Mini Course. Just enter your details below. 

2. Read our books

Get matched with your ideal coach

2. Fill out our short questionnaire to get matched with your ideal Binge Code Coach.